Personalizing your campaigns

One of the ways to increase the effectivity of your campaigns is to personalize your messages. The easiest way to do so is by adding personalized salutation to your messages as well as other recipient related information you might have. For automated tag using simply click the button in campaign editor.

Tags is also possible insert manually by following wording:

Personalization tag

• [VOCATIVE] - The salutation title (Mr./Mrs.)
• [PREFIX] - Title of the recipient
• [FIRST_NAME] - First name of the recipient
• [LAST_NAME] - Last name of the recipient
• [NICK_NAME] - Nick name of the recipient
• [GENDER] - Gender of the recipient
• [EMAIL] - Email of the recipient
• [PHONE] - Phone of the recipient
• [MOBILE] - Mobile phone of the recipient
• [FAX] - Fax of the recipient
• [STREET] - Street address of the recipient
• [ZIP] - ZIP code of the recipient
• [CITY] - City of the recipient
• [COUNTRY] - Country of the recipient
• [STATE] - State of the recipient
• [CUSTOM1] - Custom field 1 of the recipient
• [CUSTOM2] - Custom field 2 of the recipient
• [CUSTOM3] - Custom field 3 of the recipient
• [CUSTOM4] - Custom field 4 of the recipient
• [CUSTOM5] - Custom field 5 of the recipient
• [CUSTOM6] - Custom field 6 of the recipient
• [CUSTOM7] - Custom field 7 of the recipient
• [CUSTOM8] - Custom field 8 of the recipient
• [CUSTOM9] - Custom field 9 of the recipient
• [POLL XX] - Poll, "XX" symbolize Poll ID

Content tags

• [DAY] - number of the day
• [DAYOFWEEK] - the day of week
• [DAYOFYEAR] - the day of year
• [WEEK] - nubmer of week
• [MONTH] - number of month
• [YEAR] - current year

Link tags

• [SIGNOUT] - insert unsubscribe link (if this tag isn't used in the body of email, universal sentence with this tag will be insert automatically)
• [PREVIEW] - display in browser
• [FORWARD] - send to friend
• [PRINT] - display print version

These tags are replaced by Mailkit before delivery with actual data from the recipient's record in your mailing list.